Adda247, a leading ed-tech and test preparation platform, has embarked on a transition journey by integrating education, skilling and career development to build a future-ready workforce.

The online platform is the process of building partnerships and has tied up with the education institution Shoolini University and Axis Bank.

The collaborations will help design programs that combine academic learning with practical, industry-relevant skills while also meeting the demand side of the economy, said Adda247.

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Bimaljeet Singh Bhasin, CEO, Skilling and Higher Education, Adda247 said the company aims to bridge the gap between traditional education and the evolving needs of industries, while addressing the needs of both job aspirants and professionals.

The shift reflects a broader transformation in India’s skilling ecosystem, where the focus is increasingly on integrating academic learning with job-specific skills, he said.

By working closely with organisations, the company gains first hand insights into the specific skills required for various roles and design skilling programs that prepare learners for immediate job opportunities, ensuring alignment with industry expectations, said Bhasin who has 15-year experience in the industry.

Cross-functional expertise demand for specialised skills in areas such as technology, BFSI and the digital economy is growing fast. Roles in data analytics, AI, digital marketing and customer service now require not just technical know-how, but also broader cross-functional expertise.

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A tech professional specialising in AI must also understand customer journeys and market dynamics to drive meaningful impact. Similarly, customer-facing roles now require interpersonal skills alongside proficiency with digital tools, he said.

Adda247 is working with industry leaders to develop programs focused on high-demand areas like AI, cloud computing, and customer service.